-
Foxhills’ director of golf Sean Graham on managing 6,000 members and £2m course upgrades
Foxhills’ director of golf Sean Graham discusses the club’s landmark 50th anniversary, the £2 million renovation of the Longcross Course and how a relentless focus on family-centric investment has built a thriving community of nearly 6,000 members in Surrey.
-
How to make your membership categories more attractive
The popularity of golf is on the increase and a whole new generation of golfers, including women and children, are queuing up to tee off.
-
Tips for attracting women to join your golf club
Europe’s largest ever survey of sport and active recreation rates golf the seventh most popular sport in England.
-
Noel Mackenzie: The growing season is lasting longer – costing your club more money
The current, longer, growing season has begun to have some very important implications in relation to machinery, budgeting and purchasing.
-
Steven Brown: How the backfitting of your bar is your greatest drinks’ marketing asset
Merchandising is the art of silent selling, it is the ability to display your most profitable products to their best advantage and it is about making money.
-
Steven Brown: How to make your food and beverage operation stand out
It really doesn’t matter that you know how to read a profit and loss account, a balance sheet and a break-even point if you haven’t generated any profitable income in the first place.
-
Three golf clubs praised for their environmental work
Hankley Common, Beaconsfield and Royal St George’s golf clubs have been praised for their quality of ecological stewardship.
-
Cowglen GC receives £11k following water audit
Cowglen Golf Club in Scotland has received £11,000 after it examined its water costs and usage in detail to ensure best value.
-
Noel Mackenzie: Why club captains should not dictate changes to a golf course
The landscape of a golf course should be unique; every course has its own character and charm.
-
Club Profile: Broughton Heath – a thriving par three golf course
Broughton Heath, in the Derbyshire countryside not far from Dovedale in the tiny village of Church Broughton, is an 18-hole golf course with 18 par three holes.
-
Stuart Phipps: How to convert ‘nomads’ into golf club members
It is no use existing clubs fighting each other for members: unattached golfers – ‘nomads’ – have to be converted into members – and that means clubs must provide what they want.
-
The key to successful marketing is your club’s database
As winter draws closer, the number of visiting parties decrease and the frequency of member visits to the course start to decline, it is a time of year when thoughts should be turning to winter work.
-
Noel Mackenzie: Prepare the course now for winter, so it can be prepared for next summer
As the sun gets lower in the sky and daylight hours shorten so the plants on the golf green receive less light and heat reducing the ability of the grass to maintain condition under low cutting heights.
-
How Epsom Golf Club increased its junior section from 26 to 108
“Kids here are encouraged to take part in the club’s affairs. They get a handbook, bi-monthly newsletters and noticeboards which keep them informed. They’re not treated differently.”
-
Cheshire police warn of forged golf union cards
The Cheshire Union of Golf Clubs has become aware that forgeries of discount cards have been in circulation and in use at Cheshire clubs.
-
How interior clubhouse design can fit into a marketing strategy
There was a time when simply having a bar and dining facility at a golf club guaranteed that members and visitors would stay post round and use the facilities.