This is Britain’s youngest golf club manager

Alistair Dunsmuir
By Alistair Dunsmuir October 23, 2014 10:12

Britain’s youngest golf club manager is a 23-year-old woman called Ellie Green, research by this publication can reveal.

Contrary to the perception that most managers or secretaries of golf clubs are men in their 50s, 60s and 70s, Golf Club Management found several managers in their 20s.

Ellie is secretary of Epping Golf Club in Essex, which is owned by former Golf Club Managers’ Association (GCMA) Manager of the Year finalist, Neil Sjoberg. Neil’s son, Will, who is Ellie’s partner, is the course manager at the club.

“When Neil decided to retire as club secretary they suggested I take on the role,” she said. “It works very well with Will as the course manager while I look after the clubhouse and hospitality side of the business.”

Ellie had studied anthropology at the University of Central London, gaining a first, and was considering a career in advertising, marketing or events, but, she said, the job as a golf club secretary encompasses all three.

“I’m still on a learning curve and there are so many aspects to get to know. I’m now trying to put systems in place so that there is much more recording of information to make the staff’s lives easier. I’ve updated the database, and in recognition of the fact that we have a young membership who are confident with email and smartphones, I use the latest technology to keep them up to date. We also have a newsletter so that everyone is kept informed.

“We have a new cook and together we have introduced new menus, adding lunches to the existing all-day breakfasts. We’re also offering more ‘fun’ food such as burgers and hot dogs.”

She suggests that one benefit of being a young manager is that she is more open-minded and willing to try new ideas.

“I have had a lot of support from the members, although I appreciate that it helps to be part of the family business,” Ellie suggested. “However, I’m not alone – I meet a lot of younger managers at GCMA events.”

She added that industry reaction to younger people is generally positive.

“I have attended a number of events with Neil, and most people appreciate that I am still learning. I’m keen to try out new initiatives and that seems to be welcomed.”

Ellie pointed out that in order to deal with the queries and complaints that may arise on a day-to-day basis it is essential to have a good knowledge of how the golf club works as a whole.

“I have turned my hand to everything – from rough cutting, changing the holes and cutting the greens on the morning of the club championships, to working in the kitchens, behind the bar and in reception and … scrubbing toilets. Flexibility, a willingness to think on your feet and roll up your sleeves and get involved seem to be a vital element of the golf club manager’s role,” she said.

Golf Club Management found a whole host of young golf club managers, including Ashley Pheasant, 28, who is director of golf at The KP in Pocklington, Yorkshire, Andy Mee, 25, the manager of Lingdale Golf Club in Leicestershire, David Jackson, 28, the general manager at Hadley Wood Golf Club in Hertfordshire and Beverley and Richard Reynolds, who has been manager of East Riding Golf Club in Yorkshire since the age of 28.

For a full review of these young golf club managers, please see the October issue of Golf Club Management.

Subscribe to the magazine here: http://www.golfclubmanagement.net/subscriptions/

 

Alistair Dunsmuir
By Alistair Dunsmuir October 23, 2014 10:12
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4 Comments

  1. Elizabeth (Libby) Lehan November 3, 10:30

    Just thought I would write, as it was so refreshing to hear about other young people in the golfing world organising the day to day activities of their golf clubs in a managerial/ secretarial way alike myself.

    I too am a young ‘Golf Manager’ who is only 21. I obtained my job when I was 20, and have been given a fantastic opportunity to work at The Point at Polzeath, Cornwall – which was born from Roserrow; a business which fell into administration in late in 2011. I love my job and the variety it offers. As a small club I run the whole golf section, including the secretarial role.

    Thank you once again for a lovely article.

    Elizabeth (Libby) Lehan
    The Point at Polzeath

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  2. Kevin Nealon November 3, 06:04

    Nothing like a little nepotism to enhance your career. She may or may not be a bright girl but if she wasn’t related to the owner she wouldn’t be in that position. This is not a success story.

    Reply to this comment
  3. Bob Braban October 31, 11:38

    The appointment of young managers has got to be good for golf, particularly if they have gained some experience in another branch of the hospitality industry. One of the problems afflicting clubs is a real lack of innovative thinking. Traditional committees often comprise people who have spent their entire lives in the one club and they can be very conservative and unable to see opportunities. In the new market circumstances for a club to survive, let alone prosper, means the introduction of a whole new culture. A young, energetic and properly trained manager might just be the answer.

    Reply to this comment
  4. Russell Gray October 23, 20:08

    Great article and encouraging to see. Add me to the list of ‘young’ managers in the UK. I have been manager of the Mearns Caslte Golf Academy in Glasgow for 5 year now, since the age of 25! Golf needs to evolve and the more young people driving the future of the game the better!

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